Mitti Baked Earth Attar is hydrodistilled from soil in India.

100% Alcohol-Free

100% Natural

100% Oil-Based

Mitti Attar is The Fragrance of First Rain

Mitti attar, also known as “the perfume of the earth,” captures the distinctive aroma of soil after the first monsoon rains—an experience long celebrated in South Asian poetry and song (Choudhury, 2020). This scent, often described as petrichor, is traditionally recreated through a century-old method of hydrodistillation. In this process, clay from riverbanks or topsoil is baked, placed in copper vessels, and distilled with water for approximately two weeks to produce the attar (Singh et al., 2017).

The unique earthy fragrance has applications in perfumery and aromatherapy. Studies show that natural earth-based aromas, such as those associated with petrichor, can induce feelings of calmness, relaxation, and connection to nature (Hirano et al., 2017; Herz, 2009). Because of these soothing properties, mitti attar is used to relieve mental stress, anxiety, and tension-related discomfort.

Beyond mood regulation, attars are also valued in traditional medicine and skincare. Their natural oil base, free from alcohol and synthetic chemicals, helps preserve the active compounds that may support healthy skin, improve hydration, and promote a youthful glow (Sharma & Balkrishna, 2019). Moreover, mitti attar continues to be an ingredient in the perfume industry, prized for adding exotic, grounding notes to blends (Mahmood & Hussain, 2019).

References

Choudhury, D. (2020). The cultural significance of monsoon rains in South Asia. Journal of South Asian Studies, 38(2), 155–172.

Herz, R. S. (2009). Aromatherapy facts and fictions: A scientific analysis of olfactory effects on mood, physiology, and behavior. International Journal of Neuroscience, 119(2), 263–290.

Hirano, M., et al. (2017). Psychological and physiological effects of olfactory stimulation with petrichor. Journal of Physiological Anthropology, 36(1), 1–9.

Mahmood, R., & Hussain, M. (2019). Traditional perfumery in India: The role of attars. International Journal of Essential Oil Therapeutics, 13(3), 25–31.

Sharma, P., & Balkrishna, A. (2019). Natural attars in Ayurveda: Traditional uses and modern perspectives. Journal of Ethnopharmacology, 243, 112–118.

Singh, R., Kumar, P., & Tandon, S. (2017). Hydrodistillation methods for attar preparation in Kannauj: A case study. Indian Journal of Traditional Knowledge, 16(2), 325–330.