Here are all the key benefits according to the manufacturer:
Zeolite...
1. Helps Improve the general state of health
2. Detoxifies the body by removing heavy metals and toxins
3. Helps re-mineralize the body
4. Acts as a free-radical reducer
5. Prevents pre-mature aging
6. Acts as a powerful anti-inflammatory
7. Supports immune system function
8. Helps reduce cancer risk
9. Reduces symptoms of allergies
10. May improve mood
11. Helps balance pH
12. Boosts energy levels
13. Acts as a powerful broad spectrum anti-bacterial, anti-viral, and anti-fungal agent
14. Increases vitamin and mineral absorption
15. Crosses blood-brain barrier quickly
16. Safe for long-term use
17. 100% natural - contains no additives or chemical reagents
18. Easy to take - no taste or smell

There are many types of zeolite marketed. This zeolite:

~ is not MLM marketed by comes directly from the manufacturer
~ is made in the US according to US standards
~ comes from one of the purest, uncontaminated ore deposit in the USA requiring no decontamination processing
~ is made using the most advanced natural process using only natural humic acid & natural fulvic acid to produce frequency enhanced liquid zeolite
~ is NOT manufactured using hydrochloric and/or acetic acid
~ goes through several frequency enhancing processes as well
~ is tested by an independent lab for quality and purity