NATURAL INGREDIENT CRITERIA
from the Natural Ingredient Resource Centre

Natural Ingredients include plant, animal, mineral or microbial ingredients that are:

* present in or produced by nature.
* produced using minimal physical processing.*
* directly extracted using simple methods, simple chemical reactions or resulting from naturally occurring biological processes.*

Natural ingredients are...

* grown, harvested, raised and processed in an ecological manner.
* not produced synthetically.
* free of all petrochemicals.
* not extracted or processed using petrochemicals.
* not extracted or processed using anything other than natural ingredients as solvents.
* not exposed to irradiation.
* not genetically engineered & do not contain GMOs (genetically modified organisms).

Natural ingredients do...

* not contain synthetic ingredients.**
* not contain artificial ingredients including colors or flavoring.
* not contain synthetic chemical preservatives.